the concept and design of the graphic brand and the festival staybox are inspired by the 1980's musical genre, techno/electronic, as well as the relation and adaptability over the problems, adversities and setbacks present during these pandemic times.

The graphic branding is composed of the symbol/brand name, STAYBOX and a house illustrated over the "A", in order to convey the idea of a safe online festival and sensebilize the importance of staying at home.

the graphic language of the staybox brand was conceived through the union and relation of minimalist, simplistic, modern and technological values, characteristics and principles.